Victoria\'s Secret

Victoria's Secret is a mark of female clothing and beauty products, but which is especially known for its activities in the Lingerie.

The company was founded with San Francisco (California, the United States) in 1977 by Roy Raymond, which it sold in 1982 with The Limited Inc which will become Limited Brands company . Since this change, the company is established with Columbus (Ohio, the United States) sometimes although she sought to be made a British brand image . Thereafter Raymond committed suicide in 1993, while jumping of the Golden Spoils.

The total of the sales of Victoria's Secret rose with more than 2,4 billion dollars in the United States in 2005 thanks to a network of more than 900 retailers. The products of Victoria's Secret are available in a catalogs, Victoria's Secret Direct , with sales which rise to approximately 870 million dollars.

Victoria's Secret gained its notoriety in the Années 1990 after having produced Défilés of mode and large advertizing spectacles, the Victoria's Secret Fashion Show S . Largest Mannequin S takes part in it like Alessandra Ambrosio, Tyra Banks, Anna Beatriz Barros, Gisele Bündchen, Naomi Campbell, Laetitia Casta, Eva Herzigová, Adriana Lima, Karolína Kurková, Petra Němcová, Frederique van der Wal, Tricia Helfer and especially Heidi Klum. The Victoria's Secret store acting as flagship is located at the Herald Square with New York.

The mark was criticized by religious association S like the American Decency Association but also by feminist associations like the whatisvictoriassecret.com site for its use of the “Pornographie software” in its advertizing campaigns. The mark also received the lightnings of defense association of the Environnement, like Victoria' S Dirty Secret , which claims that the catalogs Victoria' S Secret' S are not made of paper recycled, are never read and that they contribute to the Déforestation.

See too

Internal bonds

Linen room
List of the marks of linen room
List of the mannequins of Victoria's Secret

External bonds

French-speaking Official site
Forum of the mark

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