Talbot was a Franco-British Car manufacturer of origin.
Peugeot repurchased the mark with Chrysler Europe in 1978. The mark belongs now to the group PSA Peugeot Citroen.
History
Founded in 1903 by Adolphe Clément and the 20th Count de Shrewsbury, Charles Chetwynd-Talbot to import the French cars Clement-Bayard.
In 1919, the firm Clement-Talbot was repurchased by the French firm Darracq which absorbed then Sunbeam. It is from 1924 that the vehicles are produced under the Talbot mark. They are top-of-the-range vehicles of 4,6 and even 8 cylinders. In 1932 the Italian engineer Anthony Lago integrates the firm with the will to modernize it and from 1935 the cars combining the British style and the French innovation left under the name of Talbot-Lago .
From 1936 to 1939, the model of exception was T150 and its alternatives. In 1946 the manufacture of models of luxury began again with Suresnes as T26 which showed its reliability with the 24 hours of Mans in 1950. But the market was too narrow and in December 1958 Simca repurchased the credit and the Talbot mark.
On its side, Simca goes, during the Années 1960, being absorptive little by little by the American manufacturer Chrysler, for finally forming integral part, in 1970, of the group Chrysler Europe, gathering several European marks of which some in England (Sunbeam, Hillman, Humber).
In 1978, Chrysler, in the storm, sells its European operations with PSA Peugeot Citroen, in particular the factories of Poissy (France), Linwood, Ryton (Great Britain) and Madrid Villaverde (Spain). As the name of Chrysler could not be used, Peugeot picked in the pool of marks belonging to the old group and which could be used internationally. Thus, rather than to give ahead the name of Simca, he exhumed, as of the summer 1979, that of Talbot, like new common denominator of all the old subsidiary companies of Chrysler.
Added to this disturbing name change, an oil crisis, an economic crisis, strikes massive and growing old models and without much originality, little by little will be right of the future of the mark. In spite of the semisuccess of the Samba, launched at the end of 1981, the result will not be long in falling: fall vertiginous of the sales and market shares of the mark.
Thus, when replacing it of the Horizon in 1985 under the name of Talbot Arizona must be launched, PSA will finally prefer to market it under the name of Peugeot 309, so much the brand image of Talbot became bad. The death warrant of the firm with T ringed is then signed. Talbot will die little by little, initially in France in 1986 then in Spain in 1987, with the stop of the Solara and the Horizon. In Great Britain, the mark will still live in an astonishing way until the medium of the Années 1990, by marketing a single model, the Express train, a utility, twin brother of the Peugeot J5 and Citroen C25.
Produced models
Models Chrysler Europe, rebadgés Talbot
World champion of the rallys in 1981, with the engine Lotus (4 cyl. 2.172 cm 3-150 ch- 196 km/h)
Models produced under the era PSA
- Low Range
- Low average Range
- High average Range
- High Range
Models produced in collaboration with Matra
- Matra-Simca Bagheera (1973 - 1980)
- Matra-Simca Rancho (1977 - 1984)
- Talbot-Matra Murena (1980 - 1983)
Commercial vehicles
- 1100 VF 1 (- 1985)
- 1100 VF 2 (- 1985)
- 1100 VF 3 (- 1985)
- 1100 Record players (- 1985)
- Express train (1982 - 1996), only in the United Kingdom
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