Syndication
The syndication consists in selling the right to reproduce contents or to diffuse a program with several diffusers. The system of the syndication was created by the American written press, the syndicates selling their production (cartoons, comic-strips, chronicles, etc) with several local newspapers.
It indicates in finance the operation by which a loan is authorized by a syndicate of several banks to a borrower.
Media
It is a common practice on television or in the newspapers, for example with the King Features Syndicate. With the the United States, it is by the syndication that the independent local stations fill most of their grid of program.A contract of syndication gives the right to diffuse a program a number of times fixed over one given period of time (for example three times over one two years period). The programs sold in syndication can either be created specifically for this mode of marketing (they are generally plays or talk-shows), or to be diffused beforehand by a wide-area network (televised series).
Finance
See also: Ready trade unionist
In Finance, the syndication indicates the operation by which a loan is authorized by a syndicate of several banks to a borrower. One of the banks intervenes as a bookrunner , taking the head of the trade union. The banking syndication is generally reserved for important loans that a bank alone does not want to assume because of the risk.
Internet
The Syndication of contents Web is a form of syndication in whom a portion of the site is made available to other sites. That can be made simple by adding a license to it so that the other users can use it. Very often the syndication is the act to make available a flow RSS with the heading of the contents recently added to the Web site (for example the last news or the last post of the forum).
Example: on the site of the diplomatic World, one can read “Webmasters: directly add, on your own site, this small wire of information, fact of bonds hypertexts towards the articles recently published on Internet site of the “diplomatic World”. ” .
Thus, the Webmaster S of other sites can post the news of the diplomatic World constantly, without updating their site manually.
How that does it go?
The site of the diplomatic World is, like many others, a dynamic Web site. The contents are managed independently of posting. So it is possible to generate a page, like http://www.monde-diplomatique.fr/recents.xml, which contains a description of the last articles published on the site. Only the title, the author and URL are indicated for each article.
Example:
A site which would like to post these contents will recover the file, and will treat it so that information is posted in an elegant way.
Where to find contents?
Various formats of syndication can be used. Most known are the formats RSS and Atom, an evolution of the RSS.
Specialized directories index the Flux RSS available. A “Blog” is often consultable in format RSS or Atom.
Wire readers of syndication
Several readers are available, in the form of application to be downloaded, that is to say in the form of online services. They are also called Agrégateur S because they incorporate the contents of several wire of syndication so that one can read them in a glance.
See too
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Right of the Internet
- Use
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