Proton (automobile)

Proton is the car manufacturer number one of the market Malayan. This company was created in 1985 and belongs to the group Proton Edar who is also owner of the British mark of sport Lotus to 80% since 1998. Proton is present on many market in the world. In Europe, it is present in Great Britain, Turkey and with Cyprus.

The company establishes an production unit in Syria.

History

Proton was born from the political will of the Prime Minister Mahatir bin Mohammed to equip Malaysia with a car manufacturer and to lock the national automobile market. The nationalism of the Prime Minister was also in the logo of the mark, which reproduced the flag malaysien (since, the logo is more " commercial").

It was launched thanks to the support of foreign manufacturers, the first of which Mitsubishi Motors. The Japanese constructor, in addition to a capital intensive participation of 16%, provided the manufactoring process, the models (identical to his), as well as the engines. In the years 1990, Proton produced the Citroen AX under its own effigy.

This political control is always present in the distribution of the capital. In addition to Khazanah Nasional Berhad, the financial and industrial holding public (equivalent of the Deposit and consignment office in France), which holds 31,63% of them, one counts several Malaysian companies, themselves public companies or semi-public, following the example tanker Petronas which has 6,50% of them.

Today badly in point financially and commercially, it object of several rumors of redemption or partnerships by General Motors, Volkswagen, and PSA Peugeot Citroen.

Models of the mark

  • Proton Iswara, sold in the United Kingdom
  • Proton Saga, first model of the mark
  • Proton Arena
  • Proton Gen-2
  • Proton Perdana
  • Proton Juara
  • Proton Satria, called Proton 300 in continental Europe.
  • Proton Wira, called Proton 400 in continental Europe.
  • Proton Putra
  • Proton PERT
  • Proton Waja
  • Proton Tiara
  • Proton Perdana
  • Proton Savvy

External bonds

  • Site of the mark.
  • Analysis of Proton by Gerpisa, groups academic work on the car

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