Pixmania is a Web site of product sales French of high technology, having a strong positioning on the numerical one. Belonging to the Group Fotovista, it is directed by the Rosenblum brothers.

History

Pixmania initially acquired an experiment in silver photography.

Indeed the group in the beginning was specialized in the catch of school sight and post native in which it had been made known. The young Rosenblum brothers took again the family company and succeeded in convincing the company and its shareholders to take the turn of the Web. Having initially planned to develop the remote photographs, they first of all preferred to at the time distribute the products of catch of numerical sight very new in 2000. Extremely of a repurchase of a wholesaler in photography Japan Diffusion and thanks to their strong relationship with the marks, they developed the company in this niche which became a mass market today.

Today repurchased by Dixons, the group diversified in all data processing and the EGP until the DVD and small household.

The force of the group lies in a free referencing and the use of more than 20 languages.

PIXmania.com is a Web site completely European and present in 27 countries. The 2/3 of its turnover is carried out except France. In 2006, the Fotovista group operates more than 60 sites E-trade of which Pixmania.com, Mypix.com, Primashop.com, Apache.fr, Etreenceinte.com, Hitechavenue.com, planetgamers.com,….

In 2007 Fotovista its activities taken of sights including/understanding the activity photo school " resold; National" studio; and the activity of photo development in maternities " Primaphot" a bottom of sponsored investment by the Lazard bank has to concentrate on its trade of distribution via the E-trade.

External bonds

• Official site of the Company Pixmania
• Article on the acquisition of Pixmania by the Company Dixons