M6 Boutique the Chain

M6 Boutique the Chain is a French Television channel of Téléachat private.

History of the chain

Club Armchair shopping is created on May 19th 1998 by the Groupe M6 like the prolongation of the emission of armchair shopping of its chain premium, M6 Boutique . The group thus intends to develop the company of mail-order selling which it has just acquired and which produces M6 Boutique , Home Shopping Service. The March 25th 2004, the chain is renamed M6 Boutique the Chain to capitalize on the fame of the emission éponyme. The March 31st 2005, the chain proposes its candidature for free TNT, but the SCUMS refuses the diffusion of armchair shopping on the TNT.

Organization

Capital

M6 Boutique the Chain is held at 100% by the Groupe M6 since the May 19th 1998.

Program

M6 Boutique the Chain is entirely devoted to the Téléachat. Since the March 25th 2004, the chain proposes a new program timetable with 8 a.m. of direct per day. M6 Boutique is also diffused 9:10 with 10:05 on M6.

Diffusion

The programs of M6 Boutique are diffused on M6 and M6 Boutique the Chain. M6 Boutique the Chain is available on Nouveau Canalsat, the cable and ADSL. M6 Boutique the Chain is received by 6 million hearths in France and has an audience of less than 1%.

See too

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