Jean-Jacques Picart

Jean-Jacques Picart is famous a press attaché and agent of council French in Marketing in the fields of the Luxe, the mode and the Haute couture. He is associated founder of the Maison of Haute couture `Christian Lacroix' with Christian Lacroix of 1987 with 1999.

Career

Relation of press and marketing multi mark

Jean-Jacques Picart started in the Années 1970 by creating and directing his clean Press Office through which it was responsible for the many image mark S and claw S as well French as foreign among which Thierry Mugler, Cacharel, Shiseido, Emanuel Ungaro, Hermes, Jean-Charles de Castelbajac, Kenzo, Chloé, Daniel Hechter, Redoute, Newman, Levi's, Helmut Lang, Ferragamo or Jil Sander, without forgetting Jean Patou where in 1981 it launches the young person dressmaker Christian Lacroix.

Association with Christian Lacroix

Six years later, in 1987, it joins Christian Lacroix, and with the support of the world number one of the Luxe, Louis Vuitton Moët Hennessy (LVMH), they create the Maison of Haute couture `Christian Lacroix'. There will remain there responsible for the Communication and the Marketing during 12 years, until in 1999.

Consulting of the luxury and the haute couture mode

In 1999, it creates its cabinet of Consulting specialized Luxe and mode. Since, it accompanies and advises the Manager S and the responsible for Entreprise S vis-a-vis their problems of development, of creation, Communication, or image. But it also helps the creative which begin and which think that it can in one way or another light them in their walk towards success. In parallel, it takes part in many Séminaire S on the Luxe and the mode and collaborates in the edition of two Magazine S: HighFashion with the Japan and the supplement of the Platform in France.

See too

Haute couture, Mode, Undertaken, Marketing, Consulting, Communication.

External bonds

Official site of Christian Lacroix

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