Group Casino

See also: Casino

The Groupe Casino (or Casino Guichard Perrachon ) is one of the first groups of large distribution French. The group is with dominant food. Its presence is international. Its position of leader makes of it the second group with dimensions of large distribution in France behind Carrefour.

Its head office is in its town of birth: Saint-Etienne. The Group moved in a modern building on the site of the district of businesses of Châteaucreux. It left its historical seat of the street of Montat.

History

Creation (1860-1939)

In 1860, Mr. Bréchard buys an old lyric casino, street of the Gardens with Saint-Etienne, closed two years before due to light manners, and installs a retail business there by keeping the initial name of Casino.

In 1892, Geoffroy Guichard becomes owner of the establishment, and works there with his wife, Antonia. Living in the same building, the windows of their apartment, called “the senate” by their personnel, give inside the store. The sign is founded in 1898, and Guichard launches in of 1901 the first French Marque of distributer, the Casino mark. On this date, the Casino ensign caps already 50 branches. In 1906, it opens factories to become its own supplier. It modernizes the methods of sale while misant on the development of consumer loyalty, publishing a free newspaper and distributing ticket-premium. In 1914, the Casino company counts 460 branches in the area inhabitant of Saint-Etienne and the agglomeration clermontoise, to which 195 concessions are added. Fifteen years later, they are 998 branches and 505 concessions, like 20 factories of productions and 9 warehouses which compose the inheritance of Guichard. In 1939, the stores are 2509, including 1670 in branches.

The leader of the distribution (1939 - the Seventies)

In the tradition of paternalist capitalism , the Guichard family sets up at the same time as the growth of the company, of the social securities for its personnel.

On leaving the Second world war, the company Casino-Guichard is essential like one of the leaders of large distribution in France by diversifying its historical activity (trade of proximity) with the adoption of the self-service in 1948, then the opening of Supermarché S (the first opens with Grenoble in 1960), the cafeterias (first in Saint-Etienne in 1969), the Hypermarché S (first Giant Casino with Marseilles in 1970), the discount stores (Leader Price), the services (voyages, finances…), the sale on line and the real estate.

1992-actuellement

In 1992, Casino is combined with the group Rallye, which enters the capital of the family company in exchange of the resumption of the hypermarkets, supermarkets and cafeterias of the company of Naouri (Rally, Rallye Super, Marest).

The establishment of origin knew several use with transformation of the store into Cafétéria Casino, the framework not missing a certain seal with its glazed and decorated ceiling and its second stage in vast balconies. Today the street of the gardens is called street Michel Rondet, and the buildings of the first Casino establishment shelter the sign FORUM.

Trades of the group

In 2004, the group counts more: 9000 sales outlets (320 hypermarkets, 2.367 supermarkets: 1042 discount stores: 4931 stores of proximity, 242 restaurants), in France and in 15 country or areas (often in the form of participations in the capital of local groups) of which Poland, Argentinian, Uruguay, Venezuela, Thailand, Taiwan, Indian Ocean, Brazil, Colombia, Netherlands), carry out a commercial volume of business of more than 36 billion HT and a turnover consolidated for 2004 23,2 billion euros (80% in France) and employ 213.000 collaborators throughout the world. Semi-2006 it decides to be withdrawn from Poland. He announces in September 2006 the transfer of his participation in the capital of Far Eastern in Taiwan.

In Metropolitan France, the group exploits the signs Géant Casino, Casino Supermarket, Monoprix, Franprix, Leader Price, Spar, Vival, Petit Casino, Éco Service, Cafétéria Casino. With the Meeting, its signs are Score and Jumbo Score, repurchased with the Groupe Bourbon.

In Switzerland, the group affiliated the signs Magro become Casino and WFP, which keeps its name but by offering part of the range Leader Price .

The group has also the online store Cdiscount.

In 2005, Casino created a land company under the mode of Investment company Real estate With dimensions: (Mercialys). The credits concerned represent approximately 150 shopping malls contiguous to the sites of the hypermarkets and the supermarkets, as well as the walls of cafeterias held by the group. Casino and Deutsche Bank signed an agreement extending until in 2011 the contract d'" Equity swap " relating to the participation of 42,4% of the capital of GMB, holding of control of the French activities of the Group Cora (which holds 52 hypermarkets, mainly located in the North and at the East of France), held by the German bank. In France, the group will develop new concepts dedicated to the low prices (Giant Discount, Casino Discount…) and will transform 20 traditional supermarkets into Leader Price.

Management of the firm

Board of trustees

Board of directors

  • Catherine Soubie, Representing company Finatis

  • Andre Crestey, Representing company Omnium of Trade and Participations

  • David Dautresme

  • Abilio Back Santos Diniz

  • Jacques Dumas, representative of the company Groups Euris

  • Pierre Féraud, representative of the Land company Euris

  • Jean-Marie Grisard, representing company Euris

  • Yves Guichard

  • Philippe Houzé

  • Gilles Pinoncély

Executive committee

  • Hakim Aouani: Director of the development and the participations

  • Thierry Overall: Director of human resources

  • Jean DUBOC replaces in February 2007 Jacques-Edouard Charret: Executive executive vice president in load of the direction of the French networks and marketing Groups

  • Xavier Desjobert: Director of the international activities

  • Jean-Michel Duhamel: Director of the goods activities and flow and President d' Asinco

  • Jacques Dumas: To advise of the President, Secretary of the Board of directors

  • François Duponchel: Director of the proximity activities and supermarkets

  • Jacques Ehrmann: Director of the real activities and the expansion

  • Michel Favre: Administrative director and financier

  • Yannick Migotto : Secretary of the Executive committee Groups

Financial data

> The commercial volume of businesses HT adds up the turnover taken with 100% of the companies which enter the perimeter of consolidation of the Group. It also integrates the turnover carried out under sign by the frankness activity. It thus represents a good tool to realize of the activities of the distributer inhabitant of Saint-Etienne, in particular to compare the Casino group, which are an integrated group, with other distributer made up of independent such as Leclerc, Système U or the Musketeers, those Ci expressing their Turnover in including all taxes.

Stock exchange data

  • Shares quoted with the Bourse de Paris
  • Code value ISIN = FR0000125585
  • Face value = euro
  • Majority shareholders:
(2005): Floating 33,8%, Group Rally 54,3%, Family Guichard 5,5%, Self-checking 4,9% employees 1,5%.

History of the logos and the marks of the group

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