Claude Douce

Claude Douce , born on October 10th, 1937 with Saint-Maurice, is a Publicitaire French

Family circumstances

He married Florence Besnerais on March 3rd, 1995, with which he had three children: Emilie, Louis-Nicolas, Héloïse. He also had two children of his preceding marriage: Valerie, Frederic. He adopted Chantal Dubois.

Formation

  • Condorcet College with Houses-Alfort
  • Commercial Patents
  • Training course Harvard

Career

  • Havas
    • 1957: Chief of Pub - Team leader
    • 1968 Head of Department
    • 1969 Directing of Department
    • 1970 Business manager
  • 1971 Creative of the Agency Ram
  • 1980 Founder and chairman of the Group Ram - 35 companies and 1400 people. 2nd French agency on the market
  • 1986 Vice Chairman and managing director of the Directory of Eurocom
  • 1987 President of the Agency and the group Ram WCRS
  • 1988 President of McCann France (Ram WCRS is then the 18th agency with the the United States)
  • 1990 Membre of the Board Mondial (New York)
  • 2002 Vice-Président of EMEA Mc Edge World Group (52 countries)
  • 2004 President of CD the Council
  • Member of the Commission of Acquisitions of the Ministère of the Culture and the Communication
  • 2007 Administrator of the Foundation Nestlé
  • Honorary president of the Telethon

Honors

  • 1980 Chevalier of the Legion of Honor
  • 2000 Officer about the Merit
  • 2007 Commander of Arts and the Letters

Rewards

  • 1974 Grand Prix of Publicity - Lotus
  • Lion bronzes, money - British Leyland
  • 1976 Lions of Bronze and money
  • 1977 25 Clio in New York
  • 1979 7 of gold Lotus
  • 1979 Clio for Paris Match launching, General society
  • 1980 Four stars of Publicity the SNCF
  • 1981 Prix Radio operator Oasis
  • 1983 Minerve Bourgeois
  • 1983 Prix of humor Europe 1
  • 1984 Prix of jury RTL
  • 1986 Disc of gold NRJ
  • 1987 Personality of the year
  • 1991 Grand Prix of publicity - Mc Edge Martini
  • 1992 Signal 10 Worldwide leader

Passions

Rescue and Restoration of 3 castles:
  • Manor of the Fogs 14th century - Bouchevilliers in the the Eure
  • Cluzeau - - the Dordogne
  • Sauveboeuf, 17th century century - Aubas - the Dordogne

Reconstitution of their history

  • Collection of prehistoric tools and archaeological parts
  • Museum in the cellars rebirths of the Castle
  • Installation of the Cave of Carpus Diem (the Dordogne)
  • Restoration of Shelters - under - rock

Launching of marks:

  • Lotus
  • Candia
  • UAP
  • Cape of Agde
  • VSD
  • New Economist
  • Magmatic water
  • BIRO disposable Razor
  • Encyclopedias Hatchet
    • Spy novel
  • SAS

Technical innovations:

  • Chromapress (Color in the Daily newspapers)

  • Insert puzzle in the magazines
  • aluminum Pages in the daily newspapers
  • Publicity on the surfaces of highway

Sponsoring of free radios

Sponsoring of the Movement of the free figuration: Combas

Sophistication of the newspapers Weather by computer

Use of the High-speed motorboats and Artists for the advertizing campaigns

Creative agency 1st Diversification in expertises - Specialized agency Media - Launching VSD, New Economist, Encyclopedias Hatchet - Technical innovation - chromapress - insert puzzle in the magazines pages aluminum Dali (daily) - Publicity on the surfaces of highway -

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