Belgacom TV

Belgacom TV is a numerical television offer in Belgium, launched during the summer 2005 by the operator of Télécommunication S Belgacom. It is a question of the first offer of the kind to be launched in the country.

A few months before this launching, the Belgian operator had surprised the whole of the market by obtaining the rights of diffusion relating to the Jupiler League, the first Belgian division of football for a very high amount. Belgacom TV consequently attracts especially some amateurs of Belgian football.

Technically, Belgacom TV is distributed via the phone line of the subscriber, equipped with a solution XDSL. In practice, it is about a platform of distribution on which come to be grafted the various elements which compose the offer of the operator, namely: a package of 70 chains called Classic+, video with the request, bouquets sets of themes, like “11”, the chain diffusing the whole of the football games of the first Belgian division.

Belgacom TV is compared with its competitors by proposing the quality of sound and digital image, its offer of chains, but also its cover: to the difference of the traditional câblo-distributers, it is not limited geographically in its distribution. The television offer of the Belgian operator should cover the whole of the territory in the long term.

Side weak points, the quality of the image is on the other hand not yet ideal and the simultaneous use of the Internet and television is still difficult. Moreover one great number of important chains like the BBC, BeTV, etc are not available.

This direct competition with the cable however makes it possible to the televiewer to profit from one alternative to the câblo-distributers. In spite of the " quasi-monopoly of the câble" (in Wallonia), the number of subscribers increases. Belgacom TV counted at December 31st, 2006, 139.665 customers.

According to an article of the economic magazine Trends-Tendencies, the hotline of Belgacom, was strongly degraded, because of the launching of this service and of a lack of personnel. Because of growing success, it would be necessary, according to the site of News " 7sur7" , in Wallonia, one month to carry out a connection with Belgacom TV and a latency from six to eight weeks for an access ADSL if an employee were to move.

References

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