Anchor Brewing Company

Anchor Brewing Company is a specialized company in the manufacture of Bière and spirits based with San Francisco, in California. Founded in 1896, the Brasserie was repurchased in 1965 by its current owner, Fritz Maytag (Frederick Louis Maytag III for the registry office), which moved it at its current address in 1979. It is the only brewery to produce commercially the Bière vapor ( steam beer ), also called California common beer .

History

Anchor Brewing Company is often regarded as the company leader of the movement of the Microbrasserie S with the the United States. When the Prohibition ends, of many small American breweries could reopen and take again their production. The great majority then sells their beer only in the immediate surroundings of their place of production. These breweries are often a symbol of national pride for number of immigrant of first or second generation, in particular among the German communities , Polish or thèques. Many these breweries continue to thrive during the Second world war until in the the Fifties. As from this decade, however, the appearance of the Publicity televised and tactics of Marketing of mass supports the expansion of the large breweries, in particular Anheuser-Busch, Schlitz, Pabst and Miller, with the detriment of the local breweries, of which one very great number little by little will close their doors.

In 1965, Fritz Maytag repurchases 51% of the Anchor brewery for a few thousands of dollars. A few years later, it repurchases the remainder of the capital.

In the the Eighties, the beer headlight of Maytag, Anchor Steam Beer, starts to be noticed at the national level. The request explodes, and of many imitateurs his success, a competition emulates that Maytag accommodates favorably, not being able to satisfy by itself the sudden thirst for artisanal Bière of the country. The extent of the movement of the microbrasseries sees also the appearance of many Broue-pub S, where the beer is brewed on the spot in minor amounts for consumption within the establishment, often within the framework of a Restaurant.

Diversification

Anchor Brewing Company, in addition to its beer vapor Anchor Steam, product of other varieties of beers: Liberty Ale, Anchor To carry, Old Foghorn Ale, Anchor Small, and several beers of season: Summer Beer (a white Beer sold April at November), Christmas Ale (available from November to January) and Anchor Glass of bier Beer (a Glass of bier available from February to April). The brewery produces at the time of the series limited for various events.

The brewery sells largest of its production on the domestic market, but also exports with the Canada, in Australia and New Zealand, with the Japan, the Netherlands, the the United Kingdom and in Sweden.

In 1993, the company opened Anchor Distillery, a operative Microdistillerie in the same establishment as the brewery, producing a whiskey rye individual malt, the Old Potrero, named according to the hill of San Francisco where it is produced. The microdistillery produces also a gin since 1997, Junípero, a remote reference to the Spanish exploring monk, Junípero Serra.

The establishment can be visited in week, only for groups and on go.

Fritz Maytag is also owner of the field York Creek Vineyards, a producer of Vin to horse on the counties of Napa and Sonoma.

See too

Old Potrero
Microbrasserie

External bonds

Official site of Anchor Brewing Company
“God Bless the Maytag Man”, by Rob Lieblein: a criticism of the beer Anchor Steam

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